Local SEO Services – Northern Beaches
Want more traffic, leads, and visibility online? At Burrough Design, we offer local SEO services tailored to small and medium-sized businesses on Sydney’s Northern Beaches – with a focus on optimising Squarespace websites.
On-Page SEO for Squarespace
We optimise your site’s structure, meta titles, descriptions, image alt tags, headings, and content to improve your search engine rankings – without compromising your design.
Keyword Research & Content Strategy
Using industry tools and insights, we identify the best keywords for your business and build a content plan to target them effectively – helping you rank locally and attract the right audience.
Local SEO Setup
We optimise your Google Business Profile, ensure NAP (Name, Address, Phone) consistency across directories, and build local citations to help you show up in local search results.
Local SEO Case Study: Matt Michel Design
After launching the Matt Michel Design website, we tracked performance over several months and noticed a key issue: the site was attracting a broad, unfocused audience and wasn’t showing up in searches for interior designers in Matt’s target areas—the Northern Beaches and Eastern Suburbs of Sydney.
We stepped in with a focused SEO strategy. By refining the site's content, improving keyword targeting, and optimising for local search terms, we helped the site climb the ranks—earning a spot on Google’s first page for ‘Interior Designers Northern Beaches’.
The result? More relevant traffic, better local visibility, and zero spend on Google Ads.
